On June 28, we informed you in this article that Google had implemented an spam algorithm update on June 23. An update that was carried out in a single day and that was confirmed on the company’s Twitter account. With the confirmation, those from Mountain View explained that a second part was scheduled for the next few days. And so it has been, precisely. That second part of the spam algorithm update took place on June 28 as Google announced via Twitter.
Like the first part, this second part has had a global impact on search, affecting both the web and images and has been carried out in a single day. On the other hand, it has practically not been reflected in the search algorithm variability monitoring and analysis tools.
With regard to the accounts managed by Sinapsis, we observed a situation similar to the June 23 update with some spikes in activity on 65.6% of the websites. The remaining 34.4% have maintained stability.
As usual, at Sinapsis we keep abreast of any possible update to the search algorithm.