When you decide to create a blog, without a doubt the first thing you want is to be read, you want to show your knowledge, preferences or hobbies to the world, but really… Are you giving your readers quality content?

Between the parameters of google, your preferences and what you want to transmit there is an important stretch because you have to look at each one by hand, so as not to disappoint your faithful followers.

 

What does a reader look for in a blog?

 

Someone’s first time on a blog is something like: “Allah, how useful everything is! Or “Oops, I don’t like it at all! That’s why bloggers will always want to convey the first reaction and this is achieved with good content, which will also help you to be in the top positions in google.

How do you do it?

  • Empathy, always think about your readers, to whom you are directing the post, what do they want to read? Is it useful? Does it solve doubts? The more you help your readers, the more interaction between you and them will be.
  • Google, and its algorithms, its structures and its clear and concise titles and texts. Remember to highlight in bold the most relevant sentences.
    Social networks, you must make it easy for your audience to share your content on social networks, install a widget for that purpose.
  • Clear information, no technicalities (well, only when the occasion arises), your readers are normal people like you, the clearer the information and the more understandable, the more comfortable they will feel.
  • Etiquette, those hashtags that come to your head such brainstorming, all those, well defined of course.
  • Constant updating, don’t abandon your readers, a weekly post will let them know you are there and they love it.
  • Photos and videos, try to convey the title and content in one or more photos or videos.

 

Su aventura en el Marketing comenzó por allá el año 2009, cuando lo suyo eran los números ya que estudió Finanzas, pero eso no detuvo su curiosidad para adentrarse en esto que le gusta tanto, en lo que lleva tantos años, que no para de avanzar y que es taaan pero taaan divertido. Para Ayi el Marketing es como la Medicina, no para nunca, cada día hay algo nuevo que aprender y precisamente eso es lo que lo hace tan mágico.

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